As a family business, we have a few clear rules:
We don't play with money
We first have to earn what we need to operate. Our goal is to achieve sustainable, long-term business concepts that promote healthy growth. We think long-term and don't gamble at the expense of future generations.
We don't play with food
For us, food isn't a game, but a human right, a passion, and something that enhances our lives. We respect the raw materials nature provides us with for processing. And the safety and health of our consumers are important to us. It's our responsibility to exercise the utmost care in our manufacturing processes and to do our best to prevent food waste.
We do not play with the trust of others
Loyal partnerships are important to us. The most important partnership we maintain every day is the one with our 390 employees. Every day, they give their best to advance our family business, with many ideas and projects they develop themselves. Partnership is not a one-way street; it requires equal footing, mutual respect, and appreciation.
